Jim Lacey of Healthy Ventures in Westlake Village, California is known for his entrepreneurial efforts and for his commitment to improving lives. His company’s products, including Berry Sleepy and Berry Awake, were recently singled out by the Drug Store News to receive the prestigious Retail Excellence Award (REX). This annual award recognizes the consumer products that make a difference, especially those that demonstrate innovation, sales growth, and consumer quality.
Berry Sleepy is an all-natural sleep aid based on the power of so-called Super Fruits. Since it was first developed by two sleepy parents struggling to get a good night’s sleep, Jim and his team at Healthy Ventures have taken the idea and created a natural line of products without the harmful side effects of pharmaceutical sleep aids. Healthy Ventures has expanded its product line, including a 60-count bottle of Berry Sleepy, 24-count veg caps of the same product, and a new version called Berry Sleepy Sleep Shots, which are available in both strawberry and mixed berry flavors.
Not satisfied with natural fruit-derived sleep aids, the team went to work on additional products. The result of their work was Berry Awake Energy Shots, an all-natural alternative to additive-laced energy shots crowding the market. Berry Awake comes in two flavors, Strawberry and Mixed Berry, and the company is rolling out two additional flavors in the latter part of 2018. The new flavors were announced as Orange-Mango and Strawberry-Banana.
Healthy Ventures has been busy promoting their product line. In addition to receiving the REX award in March, the Berry Sleepy team exhibited at the Natural Products Expo West, a huge trade show held in Anaheim, California in March. The team is also scheduled to appear on the television show Modern Living with Kathy Ireland, hosted by supermodel and natural products advocate Kathy Ireland. In the meantime, Jim Lacey and his company are hard at work expanding their product lineup, redoubling their efforts to produce natural, healthful nutritional supplements that change lives for the better.